Last year, around this time, I took a good look at my photography business and decided that 2014 would be completely different. That no longer would a download link be the extent of a client’s experience. This was certainly not an overnight change, there was a lot of researching different fine art products, number crunching, and brainstorming the best way I could offer custom made heirlooms for each client. There was a big investment in ordering the samples of every album and matted folio. There was choosing the best artisan vendors, and making decisions to only offer the products that I absolutely love.
There were times that I doubted if it was the best decision for my business. Days where I swore if I tripped over one more cardboard shipping box that I was done. Days where I stood in line at the post office with whining children and wished I could just email the album from my hands. Days where there didn’t seem to be cheerleader for the tangible experience in sight.
But then there were days where a client’s album arrived in the mail for me to inspect and package and I could barely breathe as I ran my fingers over it. In disbelief that the dream of seeing my portrait work displayed outside of a Facebook album actually came true. Days when clients sent me email after email about how in love with their collection they were. About how their once empty walls now had stunning framed wall portraits of their most cherished love ones. About how they are already thinking about their daughter’s face when they show her the newborn album in 10 years, because they have never seen an album so beautiful and know that it’s not something that will go out of style for the next generation to love and hold.
Today I no longer doubt the power of the tangible portrait experience. Ever. There is an irreplaceable depth that holding printed photographs in your hands creates. Goodness knows I am not the photographer for everyone, and I have really never been more ok with that. Because I have spent this year working with THE most incredible families and mothers from Maine to California and back. I stopped trying to camouflage myself into photographer Facebook groups that were about something so different than where my heart was at. I left them all, and the freedom in remembering why I do what I do for MY clients was life changing for my business.
Next month I will be reopening mentoring spots for photographers looking to overhaul their brand experience. Who are tired of the camouflage game and believe that their clients deserve more. Photographers who feel stuck and forgot what it was like to have clients that they love and work they are proud of, or maybe even desire to experience it for the first time. Be sure to sign up for the mailing list to be the first to hear about the changes.
But for today, I am off to the post office. Because my clients deserve more, and that’s exactly what they get. That “more” is why I do what I do. Because it comes back to me. Ten fold. For generations. I know that I am making a difference, and giving each family something to hold on to for years and years to come. So yeah, sometimes I trip over shipping boxes. Sometimes the shipping tape gets caught on my new manicure. But, at the end, my clients get THIS. And I wouldn’t trade what it means for the world.
To learn more about booking your Connection Portrait Session or the popular Motherhood Collective, contact Tiffany via the Connect link in the menu, or email directly at TIFFANY@TIFFANYFARLEY.COM
Tiffany is currently located in New Haven, Connecticut, and is moving to Portland, Maine in September. She currently has one Connecticut portrait session opening available for the summer, and is now booking maternity, newborn, and family portrait sessions in the Southern Maine and New England area for the Fall Season.
Tiffany frequently travels for maternity, newborn, and family portrait sessions and has clients from Bar Harbor to San Francisco. To find out details regarding her upcoming travel dates, or to book a custom travel session, please contact for more information.